Israel: “Haiti is a PR Win”

“Bravo!” the onlookers shouted. “We love you, Israel.”

It was a picture-perfect moment for Israel’s Hasbara propaganda department.

I’m a downright sceptic when it comes to the Israelis being involved in any international efforts, after all they have a proven track record of connivance and deceit. Surely being involved in the humanitarian relief effort in Haiti couldn’t involve any sort of moral subterfuge, could it?

Well the Jewish Daily Forward reports on the latest Hasbara campaign the Zionist state is involved in.

The Israelis are dedicating themselves to making sure people hear about their humanitarian mission and are spreading the word, even by means of attacking themselves via a classic piece of in-house propaganda.

Press officers from the Israeli death squads (military) are being flown in, as were photographers and a video team to document the work of medical and rescue personnel. They are distributing daily footage to the press, with representatives of Israeli and foreign media being embedded with the group to see their efforts at first hand.

A day after the Israeli field hospital opened, two Israeli officers in uniforms canvassed the row of TV producers sitting in their broadcast positions along the city airport’s runway.

“We’re telling them about our hospital,”

one said.

A CNN report, widely circulated on the web by the hasbara squadron, showed an injured Haitian in a rudimentary makeshift hospital, his doctor telling the camera that if he doesn’t make it to a hospital where he could undergo surgery shortly, he would die. A quick cut followed to the site of the Israeli hospital.

“I’m just amazed, this is like another world compared to the other hospital.”

CNN reporter, Elizabeth Cohen, gushed. Later in the report she asked how it could be that the United States did not set up a hospital in Haiti while the Israelis came from the other side of the world.

“It’s like winning the lottery”

Said Jennifer Laszlo-Mizrahi, founder and president of The Israel Project, a Washington-based pro-Israel media group, describing the positive impact of Israeli PR efforts. Their website provides a very interesting breakdown of how to promote the efforts of Israel’s humanitarian efforts.

Her media-tracking data show that since the Israeli team began work in Haiti, thousands of positive news stories about Israel have appeared in the European press, and even more in America.

“As long as people don’t think that the motivation for this was PR and understand that it is a humanitarian cause, then you can’t go wrong,”

Steve Rabinowitz

Said Steve Rabinowitz, (whose client list speaks for itself) a Washington-based communications consultant who described the boost Israel’s mission gave to the country’s image as a “home run.”

The Israeli’s know exactly what they are doing;

“In Europe, Israel’s image is defined by the Goldstone report, so news items like those coming from Haiti can definitely help change that image”

Said an Israeli official referring to the United Nations report that accused Israel of committing war crimes.

Akiva Eldar pointed out in Haaretz;

The disaster in Haiti is a natural one; the one in Gaza is the unproud handiwork of man. Our handiwork. The IDF does not send cargo planes stuffed with medicines and medical equipment to Gaza.

The missiles that Israel Air Force combat aircraft fired there a year ago hit nearly 60,000 homes and factories, turning 3,500 of them into rubble. Since then, 10,000 people have been living without running water, 40,000 without electricity. Ninety-seven percent of Gaza’s factories are idle due to Israeli government restrictions on the import of raw materials for industry.

Soon it will be one year since the international community pledged, at the emergency conference in Sharm el-Sheikh, to donate $4.5 billion for Gaza’s reconstruction. Israel’s ban on bringing in building materials is causing that money to lose its value.

A few days before Israeli physicians rushed to save the lives of injured Haitians, the authorities at the Erez checkpoint prevented 17 people from passing through in order to get to a Ramallah hospital for urgent corneal transplant surgery.

Although I’d like to extend the benefit of the doubt, and rejoice in the Israelis rediscovering the long forgotten spirit of universal brotherhood, it’s quite apparent what their intentions are.

We have deliberately used as many quotations as possible, from pro-Israeli sources, lest I be accused of underhand tactics and being “hit for a home run” with the anti-semitic baseball bat.

The cynical exploitation of the death and suffering in Haiti by the Zionist state and their hasbara proponents is one that has to be exposed and condemned for all that it is, a piece of positive publicity for a country that has meted out death and suffering since it’s creation.

Ref:mapuck.org

Read more: http://www.mpacuk.org/story/240110/israel-haiti-pr-win.html#ixzz0dWoGMxPS

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